Posts in Business
My New Column in FLOW Magazine Germany

Hello friends, how are you? I'm feeling so happy today because I've been working on some creative projects that are lots of fun for me (and challenging), but also because my column in the German edition of FLOW magazine is doing well and lots of German readers are writing to me because they are so happy to read me in their own language now. I'm proud of this too. So if you are a subscriber already, or you pick it up regularly at the newsstand, please grab FLOW magazine and look for my column, "Hollys Welt", each month. The first one kicked off in the issue shown below, currently on newsstands or you can buy it online right here - it's issue 33. In my columns, I talk about my position on everything from being an entrepreneur and running a business, mom life, living in Germany as an expat and the crazy world of social media and sharing.

Holly Becker FLOW Germany Column "Hollys Welt"
FLOW Germany new columnist Holly Becker

On a different note, I was so touched to read your responses to my recent post, A letter from Holly. Thank you for that. It was really interesting to read your comments - so many of you absolutely feel the same as I do and I really enjoyed all of your feedback and to hear your overall "concerns" about our online community as well. There is so much work to be done, so much good to be had, but we all need to collectively work very hard to evolve our brands and blogs in ways that go beyond the ho-hum generic, and even the boring "accepted" ways... There is so much a creative, innovative and imaginative community can dream up, none of us need to be slaves to algorithms and apps - eff that, right!?

Tomorrow morning, I'm flying to Poland, yippee!!! I can't wait for many reasons, but naturally, I'm so excited to spend time with my friends and to celebrate the upcoming wedding of Agata and Felice. This is her "hen" weekend in Warsaw, so it's a really big tradition and a big deal to her and all of us too. I won't be sharing it online anywhere, it's private of course, but I will definitely be sharing my favorite views of Warsaw all weekend on my Instagram (@decor8) so please follow me over there starting tomorrow (Friday).

Before the end of the week, Allan Torp will be visiting you with his monthly column sharing his favorites, and next week, I'll be back on Monday with highlights from Warsaw and all new content for the week that I've been saving - also a column from Mel (shop tour!), and home tour from Alison (Scottish city apartment), and much more. Next week will be a 5-day week of content on decor8, so stay tuned.

Love,

Holly

 

The One e-course You Need To Take in 2018

Hello everyone! As the snow hammers down on many of us, let's talk about something really positive and exciting for a moment, shall we? If there is one e-course you need this year, it's the one we'll teach in March/April. I know that sounds a little arrogant to say, but I'm so confident about this class because I've teamed up with my friend, Agata Dimmich, a stylist living in Milan from Passion Shake, and together we will deliver Content Creator for the first time.

This class promises to be inspirational, educational and lots of fun. We will show you lots of tricks and great ways (and challenging ones too, but that's good!) to pull together beautiful content for your blog and social media platforms. We have SO MANY new ideas to talk to you about in class! Weeee.!

If you register now, you will pay only $79! The class will be $99 soon, but for now, we are keeping it very, very affordable so those of you who may be a little short on $$$ can still afford to take it and be inspired and encouraged.

Agata Dimmich

From March 23 - April 9th, you will learn :

  • How to find your focus and plan your photos in advance
  • How to set up a space for styling a scene and how to style interiors
  • How to style and shoot flatlays
  • How to create a consistency between your visuals
  • How to style yourself (and friends) into photos
  • Camera tips and tricks for bright and sharp photos (though this isn't a photography class, one lesson will cover photography)
  • Product styling for companies
  • How to edit photos using Lightroom and your Smartphone
  • Case studies of stylists and what we can learn from them
  • And more about how to create gorgeous content for your portfolio, Instagram, blog, etc.

We will teach you through a balanced mix of:

  • Videos
  • Podcasts
  • Written materials
  • Live video chats
  • Questions you can ask us and fellow students in the forum

Plus the $79 fee includes:

  • A brief professional evaluation of your final project by Holly Becker
  • 2 week free class extension until Monday, April 23, 2018 at 5:00 PM CET.
  • Full access to our student-only forum where you can meet and talk to us and other students
  • Lifetime access to our private Facebook page with 2,500 student members
  • AND you can download everything (except the two live chats)

Some of our testimonials:

We hope to see you in our class, it will be so nice to welcome you and a great time of the year to get started - before all of the sunshine and beautiful weather arrives... We will get you ready for the months to come so you're able to rock your blogs and social media platforms. We will teach you simple techniques that can really transform your visual identity online and how you feel about your work - it doesn't have to be hard or time consuming - let Agata and I show you how!

(Photos: Agata Dimmich and Holly Becker)

19 Ways To Grow Your Pinterest Account Fast + Easy for 2018

Hello friends and a very happy new year to all of you! I am so glad to be here writing again, it's been a few weeks but I'm happy to be back on the blog. I have a million posts to write, a lot to tell you about and share, but first I thought since lots of you are thinking about your business and goals for the year at the moment, I'd post this great file in my shop - but I warn you, it's very expensive. It's ONE DOLLAR.

19waystogrow.jpg

This one page PDF is the ultimate cheat sheet for anyone looking to grow their PINTEREST account. All of these tips are fresh and current for 2018 and have allowed me to increase my followers to nearly 370,000 with 5.9 MILLION monthly views. You will definitely learn a lot, quickly, that you can apply to your Pinterest account TODAY.

This PDF will definitely be a big help to your Pinterest account and for only $1.00, it's cheaper than any book, class or the time that it would take for you to learn these 19 tips through trial and error as I have. Thank you in advance for your purchase!

I want to get back to posting some good solid business tips for my fellow entrepreneurs and those of you also using social media daily like me so this is my first attempt at getting some business posts back on the blog again that can be helpful to others like me who are working hard online each and every day (it can be so exhausting!).

I wish you all a wonderful new year, I'm back to blogging again weekly starting now and will begin to share all of my news, travel highlights, trends for 2018, home tours, posts from my contributors, with you starting now. Time to get back to blogging for 2018!

Love,

Holly

P.S. I'm on Martha Stewart giving mood board advice! READ MORE....

Picture This: Photo + Storytelling e-course

If you want your photos to be liked, shared and commented on - in other words, if you want to be SEEN in this great, big online world - you have to put a story or a feeling behind the photos that go deeper than the words you write beneath them. The photo has to say something!

Picture This: Photos + Storytelling e-course

And so, it's a great honor for me to tell you that, for the first time in over 8 years of running Blogging Your Way, the backbone and builder of the site, the co-founder, who is also my husband, will be teaching his first class with a special focus on photography and story telling for bloggers, influencers, writers, online shop owners, designers, book authors and anyone else (even experienced photographers) who is creative or curious and wants to learn exactly how to craft a beautiful photo from the heart.

And I have a small, but very great, confession to make. My first anniversary gift from my husband was a beautiful Canon camera that he bought for me with money he saved up because he knew how much I loved to take photos. And 16 years later, because of his support and encouragement, his patience, and his help in developing my skills in photography, I am finally shooting with confidence. I take photos for clients globally, I travel to events and fairs to take photos, and most of the posts on my blog that I write are filled with my own photos. I also am taking photos for my own books now, and for the books of other authors!

If you don't believe me I want to show you something. These are examples of the photos that I took for decor8 when I first started blogging nearly 11 years ago HERE and HERE. They make me laugh and cringe but they also make me SO PROUD. Because now I am taking photos like THIS and THIS and those are not even my best work. So when I say Thorsten has helped me, well, I mean it.

And now he can help you too.

Thorsten is a tech-savvy genius and knows computers from software to hardware to code, inside out - but also cameras and photography, photo editing and every gadget and app and THING you could possibly use to not only take photos but to take the best photos. On the flipside, he also is a poet and writer, and has an impressive talent to see the beauty in the mundane, to pull it out, and to share it through his photos and writing. With a teaching background for many years in Boston, he has worked in classrooms for years helping to develop skill and talent in his adult students. 

Picture This!

Thorsten will teach for Blogging Your Way, and I will step back and be his co-teacher and assistant, while he leads you through a 3 week intensive course called PICTURE THIS: Photos + Storytelling e-course AND it wraps up with YOU (if you wish to) submitting a photo project and Thorsten will look at it and give you feedback and ideas.

How Many Weeks?

This is how it works. Class starts Friday, November 3, 2017 and will run for two full weeks. Then, students will take a short pause and spend the entire month of December putting what was learned into motion. Then, for one final week in January, from the 8th-15th, each student will share via Milanote (free downloadable app), their photos from December - the "story" they wish to tell. Then, Thorsten and I will look at ALL of the student projects and offer our feedback as part of the class, and all students are welcome to look at and review all projects, too to see what we've said.

What Will Be Taught?

You will learn the principles of visual storytelling: composition... From contrast and affinity to the rule of thirds, golden ratio, deep space, flat space and limited space. Next, you will learn how focal length affects composition, crop factor, ISO tips, using glass filters to control lighting, and the 4 different shot types. Finally, you'll learn how to plan a shoot day for your blog and how to plan a shoot day for a client.

Do I Need An Expensive Camera?

Please note that you will need to own or have access to a DSLR or mirrorless camera (any camera where you can change lenses) as some of the topics cannot be followed with a smartphone camera. A compact camera with a zoom is also a possible option.

How Are Classes Taught?

For this class, mostly video and screencasts along with some written lessons will be pre-recorded especially for this course and posted on Monday, Wednesday and Friday each week - you can view them whenever you wish during class, day or night. All materials can be downloaded and saved. We will also have live chats with students so questions can be asked in real time. And of course, questions can be asked in the forum from November 3 until January 15th, except for Christmas week and New Years Eve and New Year's Day.

We will only register a small group for this class since it includes student feedback on the photograph project - register today so you don't miss a spot!

REGISTER NOW

We hope to see you in class because you will truly love it and learn more than you ever imagined!

(Photography: Thorsten Becker)